Want to be the next sought-after communications guru in digital media, public relations, and journalism? Then the Diploma in Mass Communications is the choice for you.
You will understand what it takes to maintain a company’s public image while learning the basics in providing timely, credible information that will make people sit up and take notice. Our connections with prominent companies like Mediacorp, Yahoo! and GolinHaris will give you valuable hands-on experience as you decide between the programme’s two specialisation tracks in Journalism and Public Relations & Marketing Communication.
Before you know it, you will become an effective all-rounded communicator who can drive
the message across print, broadcast, and
In today’s world of Facebook, Twitter and YouTube, consumers live and breathe in a hyper digital space. How can you reach out to these audiences in an effective way?
The Diploma in Mass Communication will enable you to understand the concepts of targeted messaging across all media platforms including print, broadcast, and digital. This programme will groom you to become an effective 360° communicator in this new digital world, in both journalism as well as public relations and marketing communications.
With connections to prominent companies including Yahoo!, HungryGoWhere, MediaCorp, Edelman and GolinHaris, this programme enables you to gain valuable hands-on experience and share your digital ideas with industry clients.
Starting from 2013, Diploma in Communications and Information Design (DCID) has been renamed Diploma in Mass Communication (DMC)
This track will prepare you for the integrated newsroom of the future where reporters will do stories across print, online, and broadcast.
You will learn the power of storytelling and how to write breaking news articles as well as feature stories to persuade, inform and entertain audiences.
2. Public Relations & marketing Communication
Under this specialisation, you will learn how to create conversations using various digital channels, pitch stories to the media that change public perception, and craft PR campaigns that drive a call to action.
The new world of communications just got smaller and more demanding. A post or a tweet can been seen across the world before you even put your smart phone back in your pocket. The sheer volume of things to read, see and hear out there is making it harder to get anyone’s attention.
Enter RP’s Diploma in Mass Communication (DMC). A 3-year course that will teach you how to get your message across through photos, videos, and writing. DMC will introduce the art and science of compelling persuasion, changing perspective and content presentation.
Interviewing, researching, writing, laying out pages, social media outreach, crafting marketing proposals and doing presentations, as well as recording broadcast clips are all part of the our Mass Communication programme. And much of this takes place outside the classroom so you can look forward to activities including overseas trips, industry internships, workshops and excursions.
Whether for the web, TV, radio or print, you will learn how to tell a story for different audiences and platforms. DMC also caters for specialisation in areas including journalism, or public relations and marketing communication.
RP’s Diploma in Mass Communication. Think outside the box. Stretch your potential. Be ready for any challenge. Be a savvy media professional with skills for the future.
Whether careers in the media industry, or degrees in Mass Communication, Journalism, Public Relations, and Media Studies, DMC will help you get there.
Our unique problem-based learning (PBL) approach in tackling real challenges from industry trains students who are:
RP’s mass communication graduates can look forward to exciting careers both in the new frontier of digital communicators and in traditional media such as print and broadcast. Some of the roles our graduates take on include:
DMC graduates can look forward to career opportunities in Singapore’s vibrant media, communications, and creative industries. Some of our graduates have gone on to land jobs as journalists, advertising and marketing communication executives, writers and reporters for various publications.
Check out our graduate gallery to read more about them.
Our graduates have gone on to further their studies in local or overseas universities. Visit our university partners to find out more about opportunities for further studies when you graduate from DMC. Here’s a snapshot of some of the current pathways we have.
To find out more about how you get into DMC, visit Republic Poly's Admissions page.
Want to find out more about the school that offers this diploma? Then drop by the Centre for Enterprise and Communication's* homepage now!
*Note: A merger of the Centre for Culture and Communication, and the Centre for Innovation and Enterprise from 1 October 2012.
The course structure consists of general, discipline, and specialisation modules. There is also an industry orientation component.
Each module is equivalent to four modular credits (MC).
6 compulsory modules:
B102 Organisational Behaviour
C111 New Media Communication
G101 Cognitive Processes and Problem Solving
G107 Effective Communication
14 compulsory modules:
B310 Public Relations and Media
M202 Media Writing
M203 Effective Presentation Skills
M204 Cross Cultural Communication
M205 Research Methods
M206 Media Law and Ethics
M207 Media and Society
M242 Visual Communication
M311 Broadcast Journalism
M312 Writing for Digital Media
M314 Editorial and Feature Writing
M333 Communication Strategies for Event Management
T202 Art of Story
T250 Media Production Tools and Techniques
2 compulsory modules:
Choose one out of two specialisation options listed below.
Option 1: Journalism
M350 Media Practicum
Option 2: PR and Marketing Communication
M332 Campaigns and Advertisement Design
M350 Media Practicum
3 compulsory modules:
G901 Character and Citizenship Education
G913 Portfolio Development
M931 Industry Immersion Programme
Select 1 module from the following list:
H220 Introduction to the Event Industry
T251 Digital Tools for New Media
T308 Short Media Production
Obtain a total of 4 modular credits from the prescribed range of modules offered by the Schools and Centre in RP.
Table 1: Minimum Entry Requirements
Any three other subjectsNote: To be eligible for selection, you must also have sat for one subject listed in the 1st group of relevant subjects and another different subject listed in the 2nd group of relevant subjects for the ELR2B2-A Aggregate Type.
Table 2: Aggregate Type
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To graduate with a Diploma in Communication and Information Design, you must complete a total of 124 modular credits. You should be able to do this within three years of enrolment if you successfully complete on average five modules, or its equivalent, per semester.