By: Darren Chan Keng LeongDiploma in Communication and Information Design (R32)Centre for Culture and Communication
Singapore, 9 April 2012- Two Republic Polytechnic (RP) graduates have successfully broken into the Russian market with their hand-sewn customisable laptop sleeves.
Darcy Li and Bryan Lee, both 23, are best friends and proud founders of Snupped a company which offers tailor-made laptop sleeves. Their business idea came about when they were students at Republic Poly. They started Snupped as they wanted to offer laptop owners highly unique laptop sleeves.
They first tested their entrepreneurial skills by selling custom-built computers and building websites when they were in secondary school. Darcy, a Diploma in Sports and Exercise Sciences (R26) graduate said, "The ventures were fun, profitable and were supported by our families and friends". These experiences provided them the foundation to start Snupped.
The two explained how RP's Problem-Based Learning (PBL) approach has helped them in managing their business. Darcy said, "A business is about building networks and RP's daily presentations definitely helped." Adding on, Diploma in Business Information Systems (R13) graduate, Bryan said, "RP's PBL system has helped me to think on my feet."
Snupped offers laptop sleeves in a wide-array of attractive designs
The two inventors of Snupped, Bryan Li and Darcy Lee
Currently, the business sells about 100 and 300 sleeves a month. The business has also expanded to Russia which amounts for 20 per cent of Snupped's revenue. We wish Darcy and Bryan all the best in their future endeavours!
thier item slight overpriced.
Saturday, May 26, 2012, 11:30 am
What's so good about it?
How did they get their budget?
From Family or friends?
"Currently, the business sells about 100 and 300 sleeves a month." Are you sure about this??
Why Russia not Singapore? Singapore is the Top consumer in IT sales, why not trying in Singapore?
Monday, May 14, 2012, 05:59 pm
Cool! I hope to at least get my very own personalised laptop sleeve with my own design I hope to design out so I could use it to bring to school and somewhere I need my laptop.
Friday, May 11, 2012, 10:04 am