SAS Students Bag "Best Marketing Award" in NETS Innovators Series Finals
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The NETS Innovators Series 2005
was organized by NETS and MENSA. Various teams of tertiary students took part in
this competition and pitted their business and marketing skills against one another for the promotion of a new e-payment system. After a round of selection,
6 teams made it to the finals which was held on 30 July 2005. These teams
presented their ideas and designed a tabletop display for the judges to
evaluate. The 6 finalists were from NUS, Singapore Polytechnic (SP), Republic
Polytechnic (RP), and Meridian Junior College (3 teams).
The duo from Republic
Polytechnic were two Year 1 students (Peh Sik Wee and Teo Wei-Quan Desmond) from
the School of Applied Sciences. They managed to impress the judges with their
persuasive marketing abilities. Although their proposal of incorporating RFID
and biometric technologies did not grant them any of the top 3 places, their
compelling marketing and sales abilities won them the “Best Marketing Award”.
In addition, the General Manager of NETS expressed interest in employing them to
work on a marketing project for the organization.
As commented by one of their
mentors, Sim Choon Hou, “Although their tabletop display may not have been as
impressive as that of the other teams, the students were able to carry
themselves well to the judges. Their in-depth product knowledge and persuasive
selling skills were clearly impressive. They were able to
network with various judges and other guests with confidence. These qualities
are certainly the fruit of RP’s unique educational approach which gives them the
self-assurance when communicating with people. What impresses me more is that
these students are non-IT, Year 1 students. .A clear indication of holistic
development.”
Quoting from both Desmond and
Sik Wee – “The best achievement in a competition is not about winning the top 3
positions. It is about the learning and the opportunities that come from
participating in the competition. Getting a potential job offer from the
organizers is even more rewarding than winning.”
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