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DCBR Final Year Students Placed Second at SUSS Analytics and Visualisation Challenge 2021.

10 Sep 2021


  • Final year DCBR students Ricado Tang Wei Jie, Fong Le Yi Heidi, and Goh Zhong Sian won second place at the SUSS Analytics and Visualisation Challenge 2021.
    Final year DCBR students Ricado Tang Wei Jie, Fong Le Yi Heidi, and Goh Zhong Sian won second place at the SUSS Analytics and Visualisation Challenge 2021.
  • The informational poster submitted by the DCBR trio made use of infographics to send across their messages effectively.
    The informational poster submitted by the DCBR trio made use of infographics to send across their messages effectively.
  • The DCBR trio competed against 59 other participating teams representing institutes of higher learning across Singapore.
    The DCBR trio competed against 59 other participating teams representing institutes of higher learning across Singapore.

A team of Diploma in Consumer Behaviour & Research (DCBR) students – Ricado Tang Wei Jie, Fong Le Yi Heidi, and Goh Zhong Sian – won second place at the SUSS Analytics and Visualisation Challenge 2021. 

Organised by Singapore University of Social Sciences (SUSS), the competition required A-Levels, International Baccalaureate, and institutes of higher learning (IHLs) students to explore the challenges of our times, centred around two themes: 1) Our Youth; and 2) The COVID-19 Pandemic. 

As part of the competition, participants had to submit a poster which included a summary of their data analytics and/or visualisation work.  

At RP, our students are trained on industry best practices in data analytics. Through data analytics and visualisation modules, our students gained the capabilities to summarise and extract insights from both structured as well as unstructured data. They are also able to shape and communicate insights informatively, using appropriate techniques.

With their learning backgrounds, our final year DCBR students were well-equipped for the competition. As they competed, the students were also on their internship stint. This provided them with an advantage as they were able to leverage their internship experiences while competing. 

A total of 60 submissions were made. Despite fierce competition, our DCBR students were shortlisted as finalists and finished strong. 

The team’s submission discussed the evils of social media on youth. It highlighted various kinds of social media misuse and the consequences. Data was also leverage to demonstrate the pros and cons of social media. A set of recommendations were provided to help youth use social media wisely and responsibly too.