Digital Marketing Strategies

As the digital commerce landscape continues to grow at a rapid pace, the value chain of every industry is now going online. Businesses are faced with new challenges and opportunities in this digital age. This module will introduce learners to the range of tools for e-commerce promotion e.g. search marketing, content marketing and social media marketing. At the end of the module, learners will be able to gain relevant digital marketing insights, as well as a vast array of highly practical techniques that are being used in the field. 

Digital Marketing Strategies is a module selected from the Specialist Diploma in Esports Business and Production.  It enables participants to acquire new skills or deepen relevant skills without the need to pursue a full specialist diploma. As this is a stackable course, participants may choose to complete the remaining modules within the validity period, of 2 years, to be awarded the full Specialist Diploma qualification.

Commencement Date Duration Mode and Venue Schedule Application Start and End Date
Oct intake 6:30 pm – 9:30 pm 
Face-to-face at RP ACE @ Woodlands / Online learning
Three times a week (weekdays)
Oct intake: 17 July 2023 to 31 August 2023 

Application outcome will be released at least 3 weeks prior to course commencement

Full Course Fee (Others) Singapore Citizens aged 40 & above SME-employed Singapore Citizens OR Singapore PR Singapore Citizens aged 39 & below OR Singapore PR
$1,083.38 $108.34 $122.51 $325.01

•Payment may be made using SkillsFuture Credit.
•All fees quoted are inclusive of GST.
•From 1 July 2020, Workfare Training Scheme (WTS) and fee subsidy under WTS will cease. WTS will be replaced by Workfare Skills Support Scheme (WSS). For more information on WSS, please refer to

Republic Polytechnic reserves the right to make changes to the course fee and application closing dates without prior notice. The commencement of each course is subject to sufficient number of participants.

All information is accurate at the time of publishing.

Last updated on 11 Jul 2023

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If you are still unsure about which course to pursue, please contact our Academy for Continuing Education