Augmented reality (AR) has now become part of many popular social media platforms. Most social media users would have seen AR filters, used in "stories" on platforms like TikTok, Instagram, and Facebook.
These AR filters not only make things more interesting and enjoyable, they can also help increase brand recognition by stirring up emotions and creating unique experiences that captivate your audience.
Participants will have fun learning how to make AR filters using a beginner friendly tool, Spark AR Studio. At the end, you will have the knowledge and expertise to create and publish AR filters that are suitable for use on social media!