Marketing Analytics: From Data to Decisions

It is known that marketing analytics is the ticket to better decisions and stronger performance but many still struggle in building the capability. When it comes to making the most of data, organisations must get their information in order if they want to turn insights into action. 

Designed for non-analytics professionals, this foundational workshop will provide participants with a good understanding and appreciation of marketing analytics and how this can be used for better decision-making.  

Certification

Participants will be awarded a certificate of completion upon meeting the 75% course attendance requirement.

For courses with assessment component, participants will be awarded the certification of completion upon passing the assessment. Otherwise, a certification of attendance will be issued instead upon meeting the 75% course attendance requirement.

Please click on the "Register" button to view the updated course schedule and fees on the Skills Training & Enhancement Portal (STEP).
Please click on the "Register" button to view the updated course schedule and fees on the Skills Training & Enhancement Portal (STEP).
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Last updated on 27 Dec 2023

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If you are still unsure about which course to pursue, please contact our Academy for Continuing Education