Service Design for Business

Through this course, participants will be introduced to how design thinking tools and techniques can be used to deliver better services.

Participants will also learn about the strategies to help companies design and integrate service experience to better address issues related customer engagement, purchase, and loyalty on his/her journey across the digital and physical expanse.

Learning Objectives

Participants will learn to:

  • Use design thinking tools and techniques for better service design

  • Conduct user research to understand needs of customers and the business

  • Use customer journey frameworks to design and communicate services

  • Generate ideas, create prototypes, and implement solution

Who should attend?

Managers, Executives and anyone involved in Customer Service, Service Design and innovation.


Participants will be awarded the Certificate of Attendance issued by Republic Polytechnic

Course Date

12 - 13 March 2019
13 - 14 June 2019
7 - 8 October 2019

Course Duration

2 days

Course Venue

Republic Polytechnic @ Woodlands

Full Course Fee (Others) Workfare Training Scheme(WTS) Singapore Citizens aged 40 & above SME-employed Singapore Citizens & SPR Singapore Citizens aged below 40 OR Singapore PR
$545.70 $36.21 $54.57 $61.71 $163.71
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Last updated on 28 May 2019

Need more help?

If you are still unsure about which course to pursue, please contact our Academy for Continuing Education.  

Fees quoted are inclusive of GST. Republic Polytechnic reserves the right to make changes to the course fees and application closing dates without prior notice. The commencement of each course is subject to a sufficient number of participants. All information is accurate at time of publishing.