Understanding Behavioural Insights

Behavioural Insights is the study that combines insights from psychology, cognitive science, and social science with empirically-tested results to discover how humans actually make choices.

In this workshop, participants will explore how habits can be nudged to create social, environmental and economic impact through the design of front-office and back-office services, structures, systems, and processes, leading to positive organisational change and business growth.

Learning Objectives

• Explain the concept of behavioural insights

• Describe how habits can be nudged using design

• Apply techniques to generate ideas to influence behaviour 

Who should attend?

General public

Certification

Participants will be awarded a certificate of completion upon meeting the 75% course attendance requirement.

For courses with assessment component, participants will be awarded the certification of completion upon passing the assessment. Otherwise, a certification of attendance will be issued instead upon meeting the 75% course attendance requirement.

Please click on the "Register" button to view the updated course schedule and fees on the Skills Training & Enhancement Portal (STEP).
Please click on the "Register" button to view the updated course schedule and fees on the Skills Training & Enhancement Portal (STEP).
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Last updated on 27 Dec 2023

Need more help?

If you are still unsure about which course to pursue, please contact our Academy for Continuing Education