In this module, students will learn the art of drawing and digital illustration. They will be taught how to sketch, draw, and create digital paintings of objects, people, and abstract concepts using industry-standard software and tools such as a stylus, mouse, and keyboard. Students will acquire skills to enhance their content with digital illustrations, utilising both traditional and digital techniques and processes. They will also understand how visual aids can help establish a brand’s image and target specific audiences or demographics. By the end of the module, students will be proficient in traditional drawing, using digital drawing tools, designing with layers, colouring, adding final details, and saving and publishing digital illustrations.