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Team RP-SBZ with mentors, Mr Vincent Kerk and Dr Ng Foo Meng
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Team The Three Musketeers with mentor, Mr Vincent Kerk
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Team Data Visualisers with mentor, Mr Vincent Kerk
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Team Dumplings Dubs 2024 with mentor, Dr Ng Foo Meng
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Team Grass with mentor, Dr Ng Foo Meng
A team of students from the School of Business (SBZ) secured a gold medal at the Singapore University of Social Sciences (SUSS) Analytics and Visualisation Challenge 2024 held in October. The winning team also received provisional offers of admission into the full-time Bachelor of Science in Business Analytics programme by Singapore University of Social Sciences (SUSS).
The champions, “The Three Musketeers” were third-year students from the Diploma in Consumer Insights with Psychology (DCIP):
- Zhang Yijie
- Muhammad Edry Iryan
- Soh Jing En
All participants underwent a one-day Tableau training by SUSS, after which they had a week to analyse a set of data on car grooming sales. From multiple variables such as transaction date/time, services provided, sales amount and payment type etc, teams had to find ways to analyse and find ways to visualise their findings in a clear and concise manner.
Team The Three Musketeer’s analysis and visualisation yielded significant insights on the sales trend and volume by services. It also gave actionable insights into the type of grooming packages that were more popular with consumers and drilled down into the time of the day that these packages were usually purchased. This allowed the team to give valuable recommendations on the type of promotion to run, the price point of these packages and suggestions on how to run them.
4 other SBZ participating teams consisting of students mainly from DCIP and School of Infocomm's Diploma in Infocomm Security Management, won a silver award and three bronze awards. They were:
Team Dumplings Dubs 2024 (Silver)
- Keefe Lim Weirong (Year 3 DCIP)
- Siti Nur Afiqah (Year 3 DCIP)
- Racheal Lee Hui Shi (Year 3 DCIP)
Team Grass (Bronze)
- Chin Xian Ci (Year 2 DCIP)
- Poh Qiao Hui Stefanie (Year 2 SOI)
- Esguerra Pruedence Batulan (Year 2 DCIP)
Team Data Visualisers
- James Chan Kang Min (Year 2 DCIP)
- Mohamad Riyan (Year 2 DCIP)
- Goh Jiayi Larissa (Year 2 DCIP)
Team Rice Munchers
- Lee Ze Xuan (Year 3 DCIP)
- Vu Ryan Tran Lim (Year 3 DCIP)
The SUSS Analytics and Visualisation Challenge 2024 was open to A-Level, International Baccalaureate, and polytechnic students. Our winning teams competed against more than 25 teams from various institutions. They were mentored by senior lecturer (industry), Dr Ng Foo Meng and senior lecturer, Mr Vincent Kerk.
SBZ students previously secured first place in the competition’s 2023 runs as well.